Research Revolutiona

Your consumers, live and direct

Research looks back. It’s time to look forward. It’s now possible to have survey data fed to you as it happens, live and direct. It’s the new way of doing things. Pioneered by us at Delineate.

How we help our clients

brand tracking
campaign evaluation
demand planning

Brand Tracking

Track brand performance with always-on actionable insights. Gain short term competitive advantage whilst nurturing long term brand equity.

Campaign Evaluation

Measure your advertising effectiveness in real-time with customised performance diagnostics. Optimise campaigns in-flight to maximise ROI.

Demand Planning

Quantify real life consumption habits at scale in context. Identify NPD opportunities to unlock future growth.

How Delineate Proximity is revolutionising tracking research

 

Design

Design

Analytics-led design thinking

Design

Survey design through the lens of business questions and data outputs

Collect

Collect

Daily collection and quota management

Collect

Tightly controlled, daily quotas with algorithmic relaxation rules provide faster, more accurate data

Transform

Transform

Real-time weighting

Transform

Technology is used to transform and weight data dynamically, in real-time

Curate

Curate

No data black box

Curate

Open connectivity with modern data standards and formats

Expose

Expose

API connectivity

Expose

Real-time connectivity direct to data lakes and BI platforms

Embed

Embed

Data that works across teams

Embed

Meaningful metrics that break silo and compliment other real-time sources

Client testimonials

We were able to save around 25% of our campaign budget working with Delineate.

Begoña Fafian, LATAM Human Insights Senior Director

We landed with Delineate as our global brand tracking partner, which enabled us to have one consistent online software platform, for reporting in real-time across all of our markets.

Kendra Shapiro, Consumer Insights Director

Delineate

Delineate

Strategy Ltd

Capital Tower

Cardiff

CF10 3AG

UK

 

[email protected]

+44

(0)333 939 8381

Delineate

Delineate

Strategy

42 Broadway

Suite

12-414

New York

NY 10004

USA

 

[email protected]

+1 888-549-2593