In a world of bots, fraud and survey fatigue, ensuring data quality is non-negotiable for us and our clients. While many providers rely on slow post-processing to clean their data, we’ve built real-time fraud detection directly into our platform.  

Every second of every day, our technology identifies and removes up to 80% of respondents before they ever reach our clients. This means no post-capture cleaning, no top-ups and re-fielding, and no compromises. And as fraud evolves, so do our safeguards, thanks to a dynamic risk scoring system that keeps our data clean and our clients confident.  

Our platform, Delineate Proximity®, was designed from the ground up for speed, automation, and a connected future. Over the years, we’ve embraced advanced analytics and now agentic technologies to streamline operations. Now we’re integrating the latest AI and machine learning to keep ahead of the pack.  

We’ve already deployed multiple LLMs across our platform, using them in specific cases to improve efficiency. Through our AI Sandbox, we test and validate models safely and effectively, choosing the right model for the right job.  

Data presentation is just as important as the data itself. That’s why we’ve made it a priority to give our clients flexibility and control over how they visualize and share insights with their teams.  

We now support integration with your BI tool of choice – whether that’s Tableau, Power BI, Looker, or another platform, you can work in the tool that best suits your team and stakeholders. This open approach ensures that insights are not only accessible but connected.  

We’ve also enhanced our cross-tab functionality to better handle the scale of daily survey data. And we’re not stopping there. Our platform includes automated insight generation and PowerPoint production, helping you move from data to deliverables faster than ever.  

These upgrades are designed to save time, uncover more insights and empower insights professionals to focus on what matters most: interpreting the story behind the numbers and working out what actions to take.  

You’ll hear more from us over the coming months, sharing how our product roadmap will keep us at the forefront of the brand tracking industry.  

Whether it’s fraud detection, AI integration, or data visualization enhancements, our mission remains the same: to empower insights professionals with the tools they need to make smarter decisions fast.