PRODUCT INNOVATION

Today’s market is fast-moving. Innovations need to be invented, tested and in market fast. And in the context of real consumers’ lives.

Our Delineate Proximity platform allows you to get ideas tested and validated as fast as any research technique out there. But it goes deeper than that.

PRODUCT INNOVATION

Today’s market is fast-moving. Innovations need to be invented, tested and in market fast. And in the context of real consumers’ lives.

Our platform allows you to get ideas tested and validated as fast as any research technique out there. But it goes deeper than that.

Our product innovation solution allows you to…

Understand how new products fit into consumers’ lives
Scale testing across multiple countries with ease
Identify priority propositions using the Brand Engagement Profile
Test and validate products in real-time

The platform is pre-configured to rapidly onboard clients, but also offers a high degree of customisation. It connects live and direct to consumers around the world and is currently available in over 130 countries.

Delineate Proximity delivers our proprietary Brand Engagement Profile which helps you understand how your product will perform in the real world, based on real consumer behaviour.

Let’s talk about how we can help your business revolutionise the way product innovation is done

Let's talk

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