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What It Takes to Be the Chief Insights Officer of the Future: I&A Leaders and Rising Stars on the Skills for Board-Level Influence
‘Traditional research timelines are no longer acceptable. Increasing constraints require us to seek out…Read more
The Ultimate Data Connectivity Plan: How to Build the AI-Driven Insights Ecosystem for Better, Faster Decisions
‘AI opens up new avenues for creating insights and improving outcomes for consumers. But…Read more
Delineate x Coca-Cola
The Challenge The Coca-Cola Company did not have a consistent way to globally measure…Read more
Delineate x Salomon
The Challenge Global sports company, Salomon, expanding into new territories, with new products, came…Read more
AI in Market Research: Balancing Machine and Human Collaboration
Consumer Insight specialists globally are in equal parts captivated and apprehensive about the impact of AI in…Read more
Christmas Cracker or Festive Flop…Have Supermarkets Risen to the Occasion to Reach Their Audiences?
With advertisers making the most of big occasions and calendar events throughout the year,…Read more
The Now Economy – The Price of Convenience
Did you know that almost half of consumers prioritise convenience over traditional shopping? With…Read more
Boost for West Wales economy with launch of Delineate global headquarters
The West Wales economy has received a major boost today, following the official launch…Read more
