Campaign
Tracking

Drive ROI with Real-Time Campaign Tracking

Why choose Delineate for live campaign insights?

Marketing moves fast—your insights should too. Delineate’s real-time tracking delivers instant visibility across channels, audiences, and regions, empowering teams to optimize messaging, spend, and targeting while campaigns run. With up-to-the-minute data, amplify what works, pivot fast, and maximize results.

Post TitlePost Date
Identify the channels that are most effectively reaching target audiences
Identify & prioritize channels providing growth opportunities in category
Support capital allocation decisions. Build incremental paid media investment cases. Inform media mix & weight
Inform creative briefs & communication frameworks (cross channel)
Access campaigns’ impact on brand performance amongst target audiences
Identify consumer acquisition opportunities & threats
Integrate into advanced analytics models to unlock key insights
Client Case Study
Why wait patiently for a report on your latest campaign when you can measure it on demand?

Who doesn’t want the confidence of having the freshest data to make the best decisions? Delineate is a consumer insights platform that is “always on”. We give you the competitive advantage of tracking the moments that matter to your campaigns, as they happen, so you can make decisions that win.

Industry Leading Campaign Insights with Delineate

Real-Time Performance Monitoring

See campaign impact as it happens. Optimize creative, targeting, and spend for stronger ROI.

Instant Sentiment Analysis

Track customer sentiment across social, news, and reviews to respond quickly to praise or problems.

Smarter Campaign Planning

Use live insights to adjust now and inform future strategies—no more post-campaign waiting.

Expert Support

Tap into our global team for on-demand strategic guidance.

Global Reach

Access 300M+ consumers across 130 countries—online and in person.

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Delineate offers an alternative to other Insight Providers 

Customisable Surveys
Expert Consultancy
Speed
Real time data delivery & reporting
Cost Efficiency
Data integration
Accessibility
Al Ready
Yes. Standardised survey design & data outputs with ability to add specific business questions
Yes. As standard. Expert led insight consultancy on survey design & results
Yes. Instant to days. Designed to deliver real time insights. Updated overnight
Yes. Data weighted & transfomed dynamically in real time
Yes. Technology deployed to reduce manual processes
Yes. Real time data connectivity to data lakes & BI platforms
Yes. Reporting is customisable for non-expert understanding & interpretation
Yes - in a ready format for generative and LLM tools
Traditional MR Firms
Maybe. Fixed survey design limiting relevancy within business. Surveys often designed for easier fixed data tables
Yes. Expert-led consultancy available but adds to base cost
No. Manual processes make data collection and reporting slow
No. Data is weighted manually after fieldwork: time consuming & slow
No. Legacy intrastructure and ways of working are expensive
No. Data often held in MR legacy formats: limiting connectivity to big data ecosvstems
No. Complex black box approaches
No - legacy format unable to be used without significant processing
Automated Research Platforms
Maybe. Fixed survey design with customisable questions adding cost & time to data collection
Yes. Expert-led consultancy available but adds to base cost
Yes. Instant to days. Designed to deliver real time insights. Updated overnight.
Not Sure epending upon back end of technology, maybe traditional MR back end with modern front end only
Yes. Technology deployed to reduce manual processes
Not sure. Likely to have a web dashboard but no access to underling data
No. online platforms often need extensive onboarding for proficiency
Not sure depending upon back end of technology, maybe traditional MR back end with modern front end only

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